Layer · Sees
Control Tower · what needs your attention
Your whole chain on one screen, from the weather over the fields to the market you sell into: at your desk, in the Monday meeting and on your phone.
Yesterday → today
From a morning of downloads to an opening screen
- Market reports in one inbox, weather in a browser tab, sales in the ERP export
- Signals checked when someone remembers to check them
- Every team watching a slightly different number
- Weather, production and supply, sales and market on one screen, on the desk or on the phone
- What moved, the open questions and the weeks that run short, in front of you before anyone asks
- The same number for every team · pin it to a board, comment on it, present it on Monday
Signals → decision
Four signals, one decision
Weather
Hourly and long-range weather for your growing regions, plus grower indicators like Growing Degree Hours · the signal that moves produce.
Production and supply
Picks, grower estimates, arrivals and availability against the committed plan, with the weeks that run short shown first.
Sales
Orders, performance and trends by customer and product, with every forecast scored against what actually sold.
Market
Market size, share and price movement in the categories you trade, with the detail behind every tile one click away.
Product view
Illustrative product view.
Lenses
Ten questions, answered from the same data
More than fifty chart types, grouped by the question they answer. Pick the question and the lens picks the chart, on the same governed data your planning runs on.
How are we doing against last year and plan?
year on year · season · KPI · in words
What drove the change?
volume, mix and price bridge · treemap · growth
How concentrated is the range?
long tail with ABC bands · treemap · distribution
Are we going to be short?
cover · availability · origin to destination flow
How good is our forecast?
accuracy · variance and bias · forecast value
Where is price moving?
achieved price · price and volume · growth
Are we winning in the category?
market share · share change · market growth
What did promotions and disruptions do?
aftermath · timeline · the event register on every chart
Is the crop early or late, and is the weather why?
weather · growing degree hours · season shift
Give me the numbers.
tables · pivot · export to Excel
Boards and KPIs
Pin what matters, take it with you
- Your own boards. Pin any view to a board of your own, and share it with your teams when it is ready.
- KPI cards you set. A number, a ring, a gauge or a trend, against a target, with which way is good decided by you.
- Comments on the number itself. A note on a retailer, a product and a week shows on every chart that draws them.
- Present mode. Saved views become the Monday meeting's slides.
- On the phone. The same tower opens on a phone and installs on its home screen.
- Fresh, and says so. Every view states when its data last refreshed and which feed it came from.
Built for big numbers too: a filter on a 1.5-million-row view redraws in about 0.2 seconds.
- Retailer North · strawberries−28% vs forecast
- Discounter · blueberries+12% vs last year
- Retailer Paris · raspberries−6% vs plan
Illustrative product view.
What should your team see first each morning?
Tell us which signals you chase across files today, and we will show them on one screen.
Depot closure Thursday and Friday. Expect the bounce next week.
Agreed in Monday's meeting: no forecast change.