Forecast module

Forecast · demand and yield

Two suites, one signal: what your customers will buy, and what your fields will give.

The two suites

Demand and supply, called with the same rigour

Demand forecasting

What customers will buy, by product, customer and delivery point.

  • Demand forecasting reads the trend and the season: 52 weeks ahead by week, 14 days by day
  • Demand sensing revises it on the latest orders and sales, so this week's number stays right
  • Promotional lift on a promotion-free baseline, with cannibalisation and halo · 10,000+ promotions decoded

The newest surface · Forecast Studio, where a planner shapes the signal on the chart. See it

Yield forecasting

What the fields will give, built from what was planted.

  • Plantings recorded once, by field, variety and week, by your growers or your suppliers
  • The farm map: every field drawn, with its heat and its harvest curve
  • The planting schedule and production curves, timed by the heat and corrected by what is picked
  • Past seasons reviewed beside this one

The newest surface · Harvest Studio, where the season is built from what was planted. See it

50%fewer forecast errors than the system it replaced, at a selected deployment
200xfaster forecast generation vs ERP benchmarks

Demand · Forecast Studio

Start from what needs you, then shape it on the chart

Forecast Studio is the newest surface on the demand engine. It ranks what needs attention by forecast impact, then lets a planner shape the signal directly, with every change named and scored.

  1. 1

    Insights

    What needs you today, ranked by forecast impact, each card saying what happens if it is left alone.

  2. 2

    Review history

    Mark past days to exclude, correct or keep, with a reason, before the model learns from them.

  3. 3

    Generate

    Choose the products and customers, the horizon and the model, then run.

  4. 4

    Shape

    Drag or draw on the chart against the model line and its likely range, instead of typing into a grid.

  5. 5

    Publish

    One versioned forecast, with the model's figure kept beside yours.

Five ways fresh demand moves, five suites to shape it

base and promotion demand drivers · price and weather new launch replacement and supersession cannibalisation and assortment

Did the change help?

Every edit is stored with who made it, how and why, then scored against what actually sold, so the team learns where judgement pays and where to let the model run. Totals stay tied from product to customer and from day to month.

Interactive example

Author a demand signal in five steps

Clean the history, forecast, pick the model, then shape the signal by hand.

Demand signal bench · raspberries 400g × Retailer North

Illustrative product view.

No black boxes: every correction, every model score and every hand edit stays on the signal's record, and travels with it into Plan and the Tuesday S&OP.

Yield · Harvest Studio

The season, forecast from what was planted

Harvest Studio is the newest surface on the yield models. Growers declare what they planted, each planting gets a season curve timed by the heat built up so far, and the planner publishes one weekly plan the sales desk can sell from.

Harvest Studio · Hall Farm · the season on the map
T05 · Centenary12.6 t · W20–W255 days earlyT06 · Centenary14.2 t · W22–W27T09 · Elsanta13.5 t · W27–W32T10 · Centenary15.6 t · W20–W25T07 · Favori16.8 t · W24–W29T08 · Favori11.4 t · W26–W31
plantings drawn on the fieldsheat against past seasonsa harvest curve per planting

Illustrative product view.

Built from plantings

Block, variety, area or plants, and planting date. Each planting gets the right season curve, scaled to its size.

Timed by the heat

Growing degree hours move first pick and peak earlier or later. Heat may move fruit between weeks; it never adds any.

Corrected by what is picked

Each week the forecast re-reads the picks so far and the pace they set, then revises the rest of the season.

The grower's own number

Growers send their numbers for their own fields. The planner adopts them into the plan, or returns them with a note.

Exceptions by tonnes at stake

Pace, frost, heat and missing submissions, ranked by how much fruit rides on each one.

One plan by class and punnet

Publish one versioned weekly plan, broken down by class and pack line, with accuracy tracked by weeks ahead.

Interactive example

One planting, one season, re-read every week

Picking is running ahead of the promise. Choose how to revise the rest of the season, then add the heat ahead and see what moves, and what doesn't.

Season curve · blueberries · block 7 · 2.4ha
heat moves fruit, never adds itevery revision carries a reasonpublished as one weekly version

Illustrative product view.

The shaped signal

One owned number, handed on

The demand and supply signals shaped here are the ones Plan inherits and the weekly S&OP argues from: same number, same version, same audit trail. Ask whose figure it is and the answer is already on the record.

Where the signal goes next · Plan

Where it gets argued · S&OP

What travels with it

cleansing corrections model and backtest score promotion response curve cannibalisation and halo season curve and heat every hand edit, owned version and timestamp

When someone asks in November why W32 looked the way it did, the answer is already written down.

What does your forecast miss today?

Bring three products you struggle to call, or one block that never comes in when it should, and we will show you what the models see.